Develop a brand for a furniture store.
Lombards is a furniture store carrying high-end furniture lines and employing a staff of professionally educated interior designers. The objective with this project was to communicate high-end luxury and an exclusivity to a select group of clientele. In addition to the word mark, we developed a distinctive tagline to bring attention to the lines of furniture and the services of a professional interior design staff. The brand was carried throughout all elements of communication, point of purchase, electronic marketing and advertising.